The Movement
We created Fig because it’s time for a real change.
At every level.![Video poster](/_next/image/?url=%2Fimages%2Fvideo-posters%2Ffigingredienttrans_anna.webp&w=750&q=30)
Let’s push companies toward ingredient transparency.
We deserve to know what’s really in our food. So we made a petition to stop the use of vague terms like “natural flavors.”
A work in progress
We’re not stopping there—because there’s so much more to do and more to learn. We’re going to keep evolving and finding ways to make the food world a better place. Have an idea?
We want to hear it.More people, more perspectives.
Our strength is in our stories. Hear the lived experiences of those who already joined the movement.
![Tamyra](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-8016.png&w=64&q=75)
![Tamyra](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-8016.png&w=640&q=75)
![Stephanie](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-2591.png&w=64&q=75)
![Stephanie](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-2591.png&w=640&q=75)
![Bri](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-5063.png&w=64&q=75)
![Bri](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-5063.png&w=640&q=75)
![Anna](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-4121.png&w=64&q=75)
![Anna](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-4121.png&w=640&q=75)
![Tamyra](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-2707.png&w=64&q=75)
![Tamyra](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-2707.png&w=640&q=75)
![Sheri](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-8490.png&w=64&q=75)
![Sheri](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-8490.png&w=640&q=75)
![Matt](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-6230.png&w=64&q=75)
![Matt](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-6230.png&w=640&q=75)
![Joshua](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-5136.png&w=64&q=75)
![Joshua](/_next/image/?url=https%3A%2F%2Ffoodisgoodcom.kinsta.cloud%2Fwp-content%2Fuploads%2F2022%2F04%2Fvideo-capture-5136.png&w=640&q=75)
Submit your story by uploading to Instagram or TikTok with #FigStories